Getting Started With Promotions

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What is it? In the promotions app, you manage and set up campaigns and promotions.

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Basic functionalities: • Manage campaigns • Manage promotions → Setting up discounts → Setting up criteria

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Campaign Overview

The very first page of the promotions app provides you with an overview of the campaigns. Over here you are able to:

create and delete campaigns;
prioritize campaigns (which can influence the way promotions are applied);

Campaign Statuses

A campaign can have 4 statuses:

Active - the campaign is currently running
Paused - the campaign is paused even though the dates are present
Upcoming - the campaign will start running when the start date kicks in
Ended - the campaign has ended and is inactive

Managing A Campaign

The first section presents basic information about the campaign:

which stores it runs in
start and end date/time
and the action of manually disabling the campaign, which makes its status paused

Below you have the list of promotions:

you see whether it is published or still in a draft state
you are able to prioritize promotions
and of course here can create new promotions

Managing A Promotion

You can rename and delete the promotion.

You can publish the promotion, if you do not publish it, it will stay as a draft.

By having ‘Allow following promotions to be combined with other’ turned on, you allow your customer to use discounts from multiple promotions.

The promotion consists of Criteria & Discount sections

Criteria

Criteria are the objectives that your customers must fulfill, Ucommerce currently out of the box provides:

Category - they have to purchase something from the selected category in order to the discount;
Product - they have to purchase selected products;
Catalog - they have to purchase something from a selected catalog;
Promo code - they have to use a code to get a discount;
Price group - they have to purchase from a certain price group;
Spend more than
Buy at least
Shipping methods
Dynamic order property

Since you can create multiple criteria, you can choose whether the customer has to fulfill all of the criteria or just one is enough

Discounts

A discount section is a place where you choose what type of discount you wish to give to your customer. Currently, out of the box, Ucommerce provides:

Amount off unit price
Amount off order total
Amount off order line
Percentage off order line
Percentage off order
Percentage off shipping total
Discount specific order line
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